Even though the MP3 player market is saturated with a lot of different players from many different manufacturers. There are still some brands that you go to and rely on if you’re on the lookout for a new MP3 player. You’ve got Apple, who is the market leader with their iOS devices. And then there is also Creative.

Creative has built a name for itself producing audio-related products like sound cards and speakers. Their entry into the MP3 player market was a good move as the players would ride on the Creative name. The company does produce really nice players and offers a great alternative to the domination of Apple.

One of Creative’s newest players in the market is a new entrant to its famous ZEN line. The Creative ZEN M300 is kind of the company’s answer to the Apple Nano, with its almost squarish form factor and a screen right smack in the middle. The player can play a variety of audio files – MP3, WMA, Audible Format 4 and AAX. This is so much more than what Apple’s devices offer. It’s unfortunate though that it doesn’t have FLAC support. The largest capacity available for the Zen M300 is 16GB (the smallest is 4GB) but if you still think it’s too small, you can easily bump up the capacity by inserting a microsd card of up to 32GB in capacity.

The Zen M300 also has a built-in radio and has voice recorder properties. But what makes this player quite a nice find is the built-in Bluetooth connectivity. This allows the player to be paired with Bluetooth headphones and speakers.

Like all Creative audio products, the Zen M300 is a plug and play device and you can just drag and drop audio files, which is how players should be managed (and not like the pain in the ass iTunes Apple wants us to use).

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