In just 25 years, internet technology has exploded and created a world that can quite frankly be hard to keep up with at times. The World Wide Web was invented by Tim Berners-Lee in 1990, and was the catalyst for change on a global scale.
E-commerce appeared almost immediately as soon as soon as the World Wide Web was made public. Nowadays, anyone can buy, sell, or just peruse with the simple click of a button, or the swipe and tap of a finger.
Apple caught onto the growing e-commerce trend and the release of the iPhone seriously streamlined anybody’s ability to surf the web, explore merchandise, buy product, and have it shipped to them with as little effort possible on the consumer’s side.
A large majority of the world owns a smartphone, and with mobile capabilities- the opportunity to do most anything from anywhere is too good to pass up. Everybody wins, it seems. Today there is an app for most everything, which means that mobile apps are really the number one vehicle to a more efficient world. Here are reasons why this is true.
Shop from the Bathtub
People like the idea of being able to buy anything without leaving their couch. What’s even better than that? Buying almost anything without leaving the bath. Talk about luxury. E-commerce is responsible for a massive chunk of sales today.
Interestingly enough, China tops in at #1 on the E-commerce train, and the United States is at #2. In China, the average age of an internet user is 25. It’s also interesting to state that 72% of small businesses in America don’t sell online. That gives room for a massive amount of growth in coming years, as internet retail grows.
Many people still resort to using their laptop computers to buy online. However, with growing technology, the methods for shopping through mobile apps are becoming far more efficient and can be done from virtually anywhere. As a retailer, it’s smart to make sure your mobile marketing methods are up to par, as the days of desktop computers are coming to a close.
Learn Anything, Anywhere
Thanks to technology and mobile apps, the days of formal education might also be drawing to a close. If you want to learn to play the guitar, tap dance, fix a car starter, learn spanish, or make chinese food, it’s all available to you via application.
You can tune your instrument, get yourself a date, and find a new workout within in minutes. The world is moving forward, and people are becoming, albeit, more dependent on mobile apps, but it’s the way the world is going. In a way, mobile apps help an individual be more self-sufficient because they streamline things that used to take up all our time, and allow for individuals to pick up a new skill, or gather resources they wouldn’t have had otherwise.